Serenity Thompson

Brands

Accelerating innovation. Orchestrating growth. Driving results.

 

  • California Department of Motor Vehicles (DMV). Deputy Director, Digital Services Division, Appointed by Governor Gavin Newsom on November 30, 2021. DMV's mission is to proudly serve the public by licensing drivers, registering vehicles, securing identities, and regulating the motor vehicle industry in pursuit of public safety. Partner with Apple, Google, and Samsung for integration of the California mDL into their native digital wallet applications.

    • California State Lottery. Chief, Engagement and Retention Marketing. 2020-present. The California Lottery’s mission is to maximize supplemental funding for public education through the responsible sale of lottery products including Scratchers as well as national games Mega Millions and Powerball.

    • A23 Advisors. Managing Director and Marketing Practice Principal. 2016-2020. Clients included IHG, Sheraton, Hilton, TripTuner, Bonwi Rewards, Nestle, and Lonely Planet.

    • TripActions. Head of Corporate Communications, PR and Media Relations. 2020. Clients included Deutsche Bahn, Zoom, Canva, Lyft, StitchFix, Rothy’s, MondoDB, Lime, SurveyMonkey, Twilio, Box, Yelp, and Crate & Barrel.

    • Otelier. Head of Marketing and Communications. 2017-2020. Clients included Marriott International, Hotel Equities, Commonwealth Hotels and Resorts, Valencia Hotel Group, and Apple Hospitality.

    • iSeatz. Marketing and Communications Strategist. 2016-2017. Clients included IHG, Air Canada, Amtrak, AMEX, and Hertz.

    • Switchfly, Inc. Vice President, Global Marketing and Communications. 2013-2016. Clients included American Express, Mastercard, Marriott International, IHG, United Airlines, American Airlines, JetBlue Vacations, Southwest Airlines, Azul Brazilian Airlines, Emirates, Groupon, and LivingSocial.

    • Serena Software, Inc. - Acquired by Micro Focus, an HPE Company. Director, Global Marketing. 2008-2013.

    • Actian Corporation (formerly Ingres, a Computer Associates Company). Senior Manager, Global Marketing. 2007-2008.

    • Oracle Corporation. Manager, Global Digital Advertising. 2005-2007.

    • Forbes (Contributing Writer)

    • Better Homes and Gardens

    • Martha Stewart Living

    • PAPER Magazine

    • Out! Magazine

    • DreamWorks

    • Darren Star Productions

    • Comedy Central Films

    • Upright Citizens Brigade

    • Todo Con Nada Theater

    • Nada 45

    • Chashama

    • The Williamsburg Art and Historical Society

    • Parallax Productions

    • Photographer Danielle Levitt

    • Photographer Zoe Crosher

    • Filmmaker Julia Loktev

    • Filmmaker Mitch McCabe

    • Charcy Evers

    • Jalan Footwear

    • Makaveli Branded

    • Hieros Menswear

    • Chickie Baby Couture

    • A Motion Studio

    • House of Jussara Lee

    • House of Costume National

    • Steven Alan Showroom

    • The Ranch at Dogtown

    • The California Real List

    • Laura Wucher

    • John F. Peachy Architects

    • Peachy Construction

 
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